By: Kimberley Henderson, Contributing Author If you work in government communications, your job is to communicate some sort of change[…]
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Category: Views
The Future of Marketing
By Caroline A. Berryman, CMMP — Editor-in-Chief Working in marketing is becoming one of the most challenging jobs. Not only[…]
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CPG Brands Reset & Bring Smiles to Anxiety-Ridden Customers
By: Wendy Greenwood, Contributing Author If smiles are missing behind your mask, you’re not alone. Consumers continue grappling with a[…]
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Buyer Personas: Do Yours Need a Makeover?
By: Kimberley Henderson, Contributing Author As we head into the last quarter of 2020, now is the time to start[…]
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